Insights from our experts

Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.

Latest Reading: 2:50 mins
19 September, 2016

Why consumers resist innovation – part three

The first two parts of this series talked about active and passive innovation resistance – two forms of resistance that …

09 September, 2016

Apple Keynote - Full of surprises?

After months of speculation the iPhone 7 was finally announced at Apple’s Keynote event on Wednesday evening.

05 September, 2016

Who is buying VR?

Google tells me that in the last 24 hours alone virtual reality has featured in over 11,700 news stories.

02 September, 2016

Humanising B2B brands

KISS member, Karen, discusses why emotive communications are just as important for B2B brands as for those in the B2C …

26 August, 2016

10 questions with…

Every other Friday, we sit down with a member of the KISS team to find out more about them and how they work. This week …

17 August, 2016

Breaking gender stereotypes in advertising

Tom, our account exec intern took a look at the portrayal of genders in adverts.

16 August, 2016

Gold support for Innovation

We’re pleased to announce that we will be sponsoring the Innovation Leaders Conference this year, for the third year …

12 August, 2016

10 questions with... Justine Smith

Every Friday we sit down with a member of the KISS team to find out more about them and how they work. This week we …

11 August, 2016

Finding your brand’s soulmate

Online social media stars are now reported to be more influential than celebrities –creating an opportunity for brands …

09 August, 2016

The importance of a good case study

Danni Amos talks about case studies and the importance that they hold in PR and content generation.

05 August, 2016

Instagram Stories: A KISS review

Expanding its never-ending empire, Instagram has launched Stories, a new feature that moves away from ‘life highlight’ …

05 August, 2016

10 questions with…..

Every Friday we sit down with a member of the KISS team to find out more about them and how they work. First up is …