Insights from our experts
Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.
29 March, 2018
PR analytics: don’t be a dinosaur!
I recently attended an event discussing best practice in PR measurement and evaluation and, whilst most PR …
26 March, 2018
Crisis and reputation: what can Facebook and Oxfam teach your business?
22 March, 2018
Toxic masculinity and other opportunities
At a Most Contagious event in London towards the end of last year, there was much talk about ‘toxic masculinity’ and …
20 March, 2018
KISS sponsors this year's TEDx Cambridge University
KISS was proud to be one of the sponsors of this year’s TEDxCambridgeUniversity, which took place on Saturday (17th …
13 March, 2018
Presenting your offering
Offerings to gods have been a part of human history for as far back as you care to go. Brand offerings to consumers, …
08 March, 2018
Seeing is believing: Why we need more female role models in the workforce
As a female MD and perhaps more importantly as a mum of three daughters, I feel the need to say something about women …
05 March, 2018
Hunkvertising
When we talk about objectification, many people might assume that it’s a reference to women. But male objectification …
27 February, 2018
The Big Picture
It’s an overused cliché, but a picture does tell a thousand words. So for the creative industries, great images are the …
21 February, 2018
How Facebook really knows what you want
User data is set to be one of the hottest topics of discussion among marketers in 2018, as the industry continues to …
14 February, 2018
Letting go of lost loves
There are going to be some very different attitudes to today. Many people will be proving their undying love through …
13 February, 2018
What does Brexit mean for the media and entertainment sector?
Much has been written regarding Brexit, and the impact this will have on some of our leading industries, including …
05 February, 2018
How living your brand values can turn a lead into gold
Values. Look at any major brand from any industry, be it Google or Airbnb, Coca-Cola or Starbucks, and you’ll see that …