Insights from our experts

Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.

Latest Reading: 5:04 mins
02 July, 2019

Reputations and cities

Why do some cities have a great reputation and others not, and does that matter? And what can B2B brands learn from the …

02 July, 2019

The overused label of the disruptor

The term disruptor is overused, partly thanks to Donald Trump. The term was coined to describe the Ryanairs and Teslas …

24 June, 2019

Key insights from the 2019 Internet Trends Report

Back again for 2019 is Mary Meeker’s internet trends report. First issued in 1995 it still has enormous relevance, …

18 June, 2019

KISS raving about Forest Bathing

As the erratic summer weather continues even the hardcore wild swimmers here at KISS might not be in the River Cam all …

11 June, 2019

Ageism: a shocking act of self-harm

As humans we are programmed from birth to respond to faces. Before she can even focus her eyes the first thing any …

07 June, 2019

Insight on social media trends – brand building in 2019

The latest State of Social Media Report from Hootsuite discusses the key social media trends for brands and businesses …

04 June, 2019

KISS - part of PROI Worldwide closing in on US$ one billion in revenue

KISS is proud to be a member of PROI Worldwide which has just announced it has increased its 2018 net fee income by 10% …

16 May, 2019

KISS strengthens sector expertise with appointment of new Account Director

Integrated marketing agency KISS has appointed Kathryn Sparrow as Account Director as part of its ongoing growth plan …

09 May, 2019

Through the looking glass – personal branding

Last week we ran a workshop on personal branding - a follow-up to the successful workshop we held at the Rising …

30 April, 2019

Lessons from Jacinda Ardern – a strong voice and vision in action

I’ve been lucky enough to live in New Zealand, and I’ve followed and admired Jacinda Ardern since she became Prime …

24 April, 2019

The real power of a purpose

The NHS brand itself is let down by the lack of a vision and joined-up service. So what can the rest of us learn?

15 April, 2019

Don't fail at the final hurdle - why hashtags matter

I recently attended a global tech event and at each stand I visited I was bombarded with a bundle of marketing info, …