Insights from our experts
Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.
04 June, 2019
KISS - part of PROI Worldwide closing in on US$ one billion in revenue
KISS is proud to be a member of PROI Worldwide which has just announced it has increased its 2018 net fee income by 10% …
16 May, 2019
KISS strengthens sector expertise with appointment of new Account Director
Integrated marketing agency KISS has appointed Kathryn Sparrow as Account Director as part of its ongoing growth plan …
09 May, 2019
Through the looking glass – personal branding
Last week we ran a workshop on personal branding - a follow-up to the successful workshop we held at the Rising …
30 April, 2019
Lessons from Jacinda Ardern – a strong voice and vision in action
I’ve been lucky enough to live in New Zealand, and I’ve followed and admired Jacinda Ardern since she became Prime …
24 April, 2019
The real power of a purpose
The NHS brand itself is let down by the lack of a vision and joined-up service. So what can the rest of us learn?
15 April, 2019
Don't fail at the final hurdle - why hashtags matter
I recently attended a global tech event and at each stand I visited I was bombarded with a bundle of marketing info, …
09 April, 2019
Lessons from a humble bike shop
I’m lucky to live in a cycling city, with one of the country’s highest bike-shop counts per head. The independents …
01 April, 2019
Spring trend watch – look outside your industry for fresh insights
When Facebook launched in 2004 your profile page offered two options under ‘gender’ – now there are about 60 ‘custom’ …
28 March, 2019
Have courage – avoid being overwhelmed by sticking with the right kind of data
Now, more than ever, it’s critical to focus and simplify the challenges that we face to deliver communications with …
21 March, 2019
A disastrously successful campaign
Usually, an advertising campaign is applauded when it produces rapid, tangible changes in audience behaviour. …
18 March, 2019
The Rising Festival – making a mark on International Women’s Day
KISS was one of the sponsors of the event which is held each year by The Rising Network – an organisation which …
14 March, 2019
The #AIinPR Conversation
This week KISS hosted the CIPR East Anglia AI in PR event. Professionals from within the communications industry …