Insights from our experts

Dive into our opinions and thoughts - from things we're fascinated by, to things we wish everyone knew.

The impact of Covid-19 has meant it is crucial for brands to understand consumer behaviour quickly in order to maintain …

If you’re a marketer old enough to have worked through the recession of 2007-8, you might think you know how the next …

Covid is proving to be both a major threat and a major opportunity in tertiary education, but it seems to me no one is …

I think we can all agree (politics aside) that navigating the messaging around Covid-19 was never going to be easy. …

In my last blog I touched on the opportunistic strategy of colliding activism and behavioural change marketing to help …

The pandemic is rewriting the rules of customer experience. But what do Covid’s sudden seismic shifts mean for …

Of all the predictions for the shape of the economy as we recover, most analysts say a ‘W’ is the most likely and the …

I’ve lost count of the amount of times the word ‘pivot’ has been used in Zoom and Teams meetings over the last 13 …

We’re more adaptable than we ever thought. Even in January this year the idea of working full-time from home, teaching …

Creative marketing agency KISS is a proud partner in PROI Worldwide, which has recently ranked fourth place in the …

With home working as our new way of life businesses have had to think of innovative ways to keep in touch with …

If you’ve spent the last seven weeks ramping up your messaging and external comms, I hope you’ve also factored your …